robinbtaylor

Cutting, sticking, making, packaging, and things that I like.

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HMV

The Decline of Physical Media – a self fulfilling prophecy?

From my frame of reference as a packaging designer, I’ve had a fairly close connection with the media and home entertainment (HE) industry for several years now. I have always been a Continue reading →

Bottles

Why is Packaging Important?

I recently read a book (Ready Player One) in which the lead character became absorbed into a matrix style online gaming world which he felt was better than the “real” Continue reading →

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Cohesive Packaging Design

These days, you don’t have to look far to find a blog about packaging design. There seem to be hundreds of people from various walks of life giving their top Continue reading →

Robin for Robin 1

Present Packaging for Puerile Pastime

We may not behave as such, but my brothers and I are technically adult. Our tastes and projections of one-anothers’ wants have accordingly matured in a similarly mundane manner. During our younger years, the Continue reading →

Brand Message

10 Things you need to know about packaging design

In its overuse, most people dislike the phrase “thinking outside the box” and there are countless packaging companies using similarly un-inventive tag-lines. You don’t have to search too far to Continue reading →

Materials_1

Procure! for procurement sake

Although politicians have been avoiding phrases like “green shoots” in recent months, the general consensus seems to be that the economy is once again starting to cultivate. Whether spending or Continue reading →

One of my favourites

Why I like making Pop-ups

I love my job, but It has to be said that having to explain what it is that I do to everyone I meet, can become tedious. “You design boxes?… Continue reading →

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